Alibaba CEO and Chairman Zhang to step down to focus on cloud business
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China’s JD.com warns consumer confidence will take time to rebuild
Jacob Cooke, co-founder and CEO of WPIC Marketing + Technologies, an e-commerce consulting firm based in Beijing, said the subsidy programme was an aggressive investment aimed at increasing users. “JD.com’s subsidy campaign will attract more users to the platform and boost sales in the short-term,” he said. “However, it will hurt JD.com’s margins and possibly […]
Chinese brands outnumber foreign names among Singles Day best-sellers
Despite of the rise of new domestic brands in the past few years, foreign brands still enjoy huge reputational advantages in sectors where product quality or safety are top considerations, said Jacob Cooke, CEO of e-commerce consultancy WPIC Marketing + Technologies. Cooke said this did not reflect a domestic dominance of the entire market, though, […]
China retail posts strong recovery in June
This article originally ran on Reuters on July 14, 2022. Full or partial lockdowns were imposed in major centres across the country in March and April, including the commercial capital Shanghai, which saw a year-on-year contraction of 13.7% in GDP in the second quarter. Output in the capital Beijing shrank 2.9% year-on-year in the same […]
WPIC’s Jacob Cooke Speaks to Reuters on May Holiday Spending
This article originally ran on Reuters on April 28, 2022. BEIJING, April 29 (Reuters) – For the Fengxi Inn guest house, China’s annual May Day holiday is usually a sell-out period, with guests booking out its rooms weeks in advance due to its location nestled in the green lush hills of the country’s southwestern Guizhou […]